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The question of 'alternatives' within food and drink markets and marketing: introduction to the special issue

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posted on 2018-01-05, 16:27 authored by Jennifer Smith Maguire, David J. Watson, John T. Lang
The question of 'alternatives' within food and drink markets and marketing: introduction to the special issue

History

Citation

Journal of Marketing Management, 2017, 33 (7-8), pp. 495-501 (7)

Author affiliation

/Organisation/COLLEGE OF SOCIAL SCIENCES, ARTS AND HUMANITIES/School of Business

Version

  • AM (Accepted Manuscript)

Published in

Journal of Marketing Management

Publisher

Taylor & Francis (Routledge) for Academy of Marketing

issn

0267-257X

eissn

1472-1376

Copyright date

2017

Available date

2019-01-03

Publisher DOI

Publisher version

http://www.tandfonline.com/doi/full/10.1080/0267257X.2017.1328906

Notes

The file associated with this record is under embargo until 18 months after publication, in accordance with the publisher's self-archiving policy. The full text may be available through the publisher links provided above.

Language

en

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    University of Leicester Publications

    Categories

    Keywords

    Social SciencesBusinessManagementBusiness & EconomicsETHICAL CONSUMPTIONCONSUMERSADOPTIONLOOKINGDIVIDE

    Licence

    All Rights Reserved

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