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The question of 'alternatives' within food and drink markets and marketing: introduction to the special issue

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journal contribution
posted on 05.01.2018, 16:27 by Jennifer Smith Maguire, David J. Watson, John T. Lang
The question of 'alternatives' within food and drink markets and marketing: introduction to the special issue

History

Citation

Journal of Marketing Management, 2017, 33 (7-8), pp. 495-501 (7)

Author affiliation

/Organisation/COLLEGE OF SOCIAL SCIENCES, ARTS AND HUMANITIES/School of Business

Version

AM (Accepted Manuscript)

Published in

Journal of Marketing Management

Publisher

Taylor & Francis (Routledge) for Academy of Marketing

issn

0267-257X

eissn

1472-1376

Copyright date

2017

Available date

03/01/2019

Publisher version

http://www.tandfonline.com/doi/full/10.1080/0267257X.2017.1328906

Notes

The file associated with this record is under embargo until 18 months after publication, in accordance with the publisher's self-archiving policy. The full text may be available through the publisher links provided above.

Language

en